Hook Interactive took us to New Mexico to film five students at New Mexico State University for a recruitment and marketing project. This is the second year of the project, aimed at sharing student stories to inspire future students. The featured students, Zac, Jeonai, Shiyazh, Celina, and Celia, were selected through research conducted by Producer and Director Colin Doherty.
The filming involved using Blackmagic cameras equipped with DZO Pictor zoom and Iron Glass MK1 lenses. John Buckman served as the Director of Photography (DP), and both John and Gates collaborated on editing the films. The filming took place in various campus locations, capturing the essence of student life at NMSU.
The goal of this project is to highlight the diversity and individuality of the students, showcasing their unique journeys, academic aspirations, and the challenges they face. By sharing these stories, the project aims to inspire prospective students and provide an authentic view of life at New Mexico State University.